Direct Mail: Top 2025 USPS Tech Innovations to Look Out For
As part of its 10-year Delivering for America plan, USPS is currently in the process of launching several new innovations throughout 2025 and beyond.
As part of its 10-year Delivering for America plan, USPS is currently in the process of launching several new innovations throughout 2025 and beyond.
The “Quick Response” code has seen a resurgence in popularity, leading to more companies integrating this novelty into their direct mail marketing content.
As marketers, it’s important to understand our home security customers and learn what intrinsic values drive them to act.
Director of Business Development and Alliances Akash Shah and Data Manager Jeff Gonnello discuss how direct mail thrives with identifying and building accurate customer profiles based on an address.
Director of Business Development Akash Shah and Data Manager Jeff Gonnello explain the intricacies of data modeling and how it applies to direct mail.
Director of Business Development and Alliances Akash Shah and Data Manager Jeff Gonnello discuss emerging direct mail technology and their predictions for direct mail’s future in marketing.
Director of Business Development and Alliances Akash Shah and Data Manager Jeff Gonnello remark on their personal experiences with intrusive ads and the digital marketing landscape.
Director of Business Development and Alliances Akash Shah and Data Manager Jeff Gonnello discuss the prevalence of QR codes in direct mail. Are they the right option for your campaign?
By incorporating direct mail into a marketing portfolio, companies can identify their best customers and create custom messaging for their intended audience.
From individual letters carved in stone to the mass production we see today, direct mail has made its mark on our world that no other marketing medium has ever done – or likely ever will again.