Generate Nationwide Final Expense Leads with Direct Mail
When it comes to final expense insurance, direct mail has been considered the marketing gold-standard for decades – for good reason.
Direct Mail Marketing
The Competitive Side to Online Advertising
Due to its broader reach and high accessibility, online ads create a hostile environment for companies with a smaller marketing budget.
How Internet Users Block Digital Advertising
From the moment companies recognized the potential value of online advertisement, internet users have actively fought against their efforts to do so.
The Emotional IMPACT of Direct Mail Marketing
Customers will support businesses and products they feel a strong emotional connection to. This requires not only a positive first impression, but also a lasting memory of your business.
Direct Mail: Multiple Marketing Touchpoints
When it comes to marketing, repetition and brand recognition (along with a well-refined, targeted list of prospects) are critical to getting a response.
Filter Out the Online Bots With Direct Mail
The ever-present and ever-changing online algorithms challenge marketers to create new content to appeal to their audience and the digital platform’s filters.
The Truth About Online Data
Privacy concerns in the US have left many internet users increasingly aware of their digital footprint and online data. Due to this frequent occurrence, many online users spoof their data to avoid providing personal info to unknown companies.
Direct Mail and Homeowners: The Hidden Audience
As a majority of the U.S. population are homeowners, many businesses use direct mail marketing as it offers multiple marketing touch points and retargeting strategies.
Top Ten Benefits of a Direct Mail Marketing Campaign
Not only is direct mail considered the Gold Standard of marketing for many industries, but its lack of intrusiveness encourages customers to listen to your message.
Is Direct Mail the Key to Hearing Aid & Senior Needs Marketing?
After years of over-saturating newsfeeds & email boxes, many companies have failed to recognize the benefits of incorporating print mail into their marketing channel.