Building Custom Direct Mail Plans with DK Solutions

Without implementing the right strategy, direct mail campaigns risk being overbudget, bulky, and unsuccessful. Even if a business has enough capital to spend thousands on their mailers, it remains ineffective if the campaign recipients are unresponsive –or a poor lead. 

How can a business reach its intended audience in an impactful way without breaking the marketing budget?

Thankfully, DK Solutions has you covered. Our custom business plans cater to all industry types to find exclusive quality leads with our direct mail campaigns. Our experience and expertise allow us to create unique TargetLists exclusive to you and your business. 

Why are Custom Plans Needed?

A quick Google search is all you need to find thousands of marketing agencies offering their mailing lists for businesses. While this method is very easy, you also risk receiving a cookie-cutter approach with non-customized lists for your business. 

There is no guarantee that other companies have not utilized similar mailing lists nor is there any consideration for your company’s needs or audience. You may receive an outdated mailing list – or find out that competitors already got to these addresses first. 

No two businesses are the same, not even those within the same industry. Budget, company size, and even employee count all influence who your best prospects are. Since there are no two identical businesses, why should they target the same people?

That is why DK Solutions offers unique plans and TargetLists for our clients. Our exclusivity promise guarantees that your mailing lists are really yours – and will never be repackaged and sold to a competitor. 

By offering custom plans for our clients, we ensure that you are only targeting people who walk, talk, look, buy, and spend like your ideal customers. You will receive a custom plan fit for your needs without the stress of creating and sending out your own direct mail campaign. 

Related: The Competitive Side to Online Advertising

What Type of Plans Does DK Solutions Offer?

Whether your ideal campaign runs monthly or weekly, large or small, our team can provide you with quality TargetLists every time. If your focus is on a particular state, province, or nationwide, we are happy to work with you to maximize your campaign. 

Not only do we offer custom plans, but the constant refinement process of our TargetLists ensure that you receive the best return on your investment possible. Once your campaign launches, we make adjustments as needed so that you only receive the best leads without the burdensome costs.

And the more responses you get, the better your response rate becomes on your next mailings, as we constantly update and refresh our data modeling based on your most recent responders.

Finally, in addition to creating customized lists, we will work with you create new direct new direct mail ads and/or adapt your existing digital or print ads so that they work best with the TargetList we create for you. It truly is the complete package.

Related: What is Data Modeling in Marketing Campaigns?

How Do I Know Which Plan I Need for My Business?

If your company has never attempted traditional marketing methods before, starting a direct mail campaign from scratch may prove quite challenging. At our company, we will walk you through the steps to help create the best plan for your budget. 

With our team backed by 50+ years of combined marketing and sales experience, you can rest easy knowing that your campaigns will see results. Our TargetList methodology guarantees that your company will only be targeting people who have dozens of attributes in common with people who have purchased from you in the past.

Imagine – only marketing to people who have are pre-disposed to buying the products you sell. 

With DK Solutions and TargetList – you won’t have to.